Teledyne Technologies Regional Marketing Specialist in Sao Paulo, Brazil
Teledyne Technologies Incorporated provides enabling technologies for industrial growth markets that require advanced technology and high reliability. These markets include aerospace and defense, factory automation, air and water quality environmental monitoring, electronics design and development, oceanographic research, deepwater oil and gas exploration and production, medical imaging and pharmaceutical research.
We are looking for individuals who thrive on making an impact and want the excitement of being on a team that wins.
We are looking for a dynamic marketer to assist with the development and strategic execution of marketing plans to help grow the Teledyne FLIR industrial business within Latin America. They will be responsible for assisting with the development and management of go-to-market strategies and marketing campaigns that support the formal Strategic Marketing Plan.
The ability to use creativity and out-of-the-box thinking, gather market knowledge, set goals, build marketing campaigns, track metrics, prioritize, and report ROI are key to their success. They will coordinate with the local sales and business development teams, as well as manage agency support to ensure successful execution of go-to-market campaigns and reporting across all media and tactics. Some travel is required to tradeshows, external & internal meetings, and training sessions.
Communicate and coordinate with GTM and local sales team to generate accurate and differentiated core messaging and key visuals for new product launches and to identify new marketing opportunities
Maintain an expert level of the local market knowledge to assist the Marketing Director in the creation of regional strategic marketing plan and budget
Develop and lead local marketing plans and integrated campaigns to maximize marketing message reach while meeting marketing metrics and budget
Manage the content map and content development by the creative services team or outside agencies
Review and localize US marketing campaigns and content where applicable
Develop relationships with local trade media and PR to maximize earned media opportunities
Consistently uphold and maintain the TELEDYNE FLIR brand
Manage quarterly marketing budget to ensure ROI
Manage and coordinate local marketing events
Primary Duties & Responsibilities:
Learn key buyer behavior insights to better understand motives, priorities, and decision-making methods being considered during the customer's journey
Marketing plan and integrated campaign management and reporting
Manage and coordinate local events
Marketing budget management and reporting
Minimum Bachelor’s degree in marketing, business or a related field
Minimum 3+ years in a marketing role working with technology products in B2B and B2C environments
Ability to compose compelling marketing messages for technical products and market-based solutions
Excellent communicator and creative thinker with an ability to use both data and intuition to inform decisions
Experience in developing and managing marketing strategies and prioritizing numerous projects
A team player that can work with distributed, global team
Ability to work well under pressure with a positive attitude
Initiative to own and be accountable for both individual and team deliverables and goals
Experience managing marketing agencies
Results driven and detail oriented
Must be fluent in English, Spanish, and Portuguese
Teledyne and all of our employees are committed to conducting business with the highest ethical standards. We require all employees to comply with all applicable laws, regulations, rules and regulatory orders. Our reputation for honesty, integrity and high ethics is as important to us as our reputation for making innovative sensing solutions.
Teledyne is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other characteristic or non-merit based factor made unlawful by federal, state, or local laws.
You may not realize it, but Teledyne enables many of the products and services you use every day .
Teledyne provides enabling technologies to sense, transmit and analyze information for industrial growth markets, including aerospace and defense, factory automation, air and water quality environmental monitoring, electronics design and development, oceanographic research, energy, medical imaging and pharmaceutical research.